Today Apple Vision Pro launched, marking a new era of spatial computing. This achievement should be celebrated and it’s important to reflect on the potential that lies ahead.
This morning, I witnessed the excitement at Apple Fifth Avenue as people experienced Apple Vision Pro for the first time. It truly is a technology that needs to be seen to be believed. It was inspiring to hear customers share their amazement and dreams for this incredible device. This reaffirmed the significance of this moment and the crucial role of our Retail teams in delivering this unprecedented technology.
Apple Vision Pro is the result of thousands of innovations and years of hard work. It is a testament to the commitment, passion, and contributions of everyone at Apple. I want to express my gratitude to all the teams dedicated to this project.
The most important aspect of Apple Vision Pro is how it enriches the lives of our customers. It strengthens connections, unlocks potential, and empowers people in ways that were previously impossible. This technology opens up a world of possibilities for industries and individuals.
This launch is a milestone in the history of Apple, joining the ranks of revolutionary products like the Mac, iPod, iPhone, iPad, and Apple Watch. It’s an extraordinary moment that we should all take pride in.
Thank you for your contributions to making this possible.
Tim
